(PCM) Yes, the internet is a weird place sometimes! The latest viral meme sweeping across social media consists of people placing cowboy hats on random objects and playing up the catchphrase “What in tarnation?”.
Yeah, we don’t really get it either, but the basic premise begins with placing the cowboy hat on a random object of your choosing and then attempting to somehow rhyme the “what in tarnation?” phrase to make it relevant to the object wearing the cowboy hat. See an examples below:
what in equation pic.twitter.com/nVzmmAAWiO— what in tarnation (@ViraIMemes) February 26, 2017
what in vacation pic.twitter.com/qkAtLdpEVl— what in tarnation (@ViraIMemes) February 26, 2017