(PCM) It was a sad day for fans of the classic adult gentlemen’s publication Playboy, when in 2015 the brand announced that they would no longer be featuring nude images in their magazine and accompanying website. Playboy made the decision in an attempt to distance themselves from many of the sexist connotations that had attached themselves to the brand over the years. When the nude images were removed for the Playboy website in 2014, the company saw a huge surge in traffic and made the decision to remove them from their print magazine as well the following year.
This appears to have been a huge mistake at least according to Playboy COO Cooper Hefner, son of brand founder Hugh Hefner. Hefner claims that “Nudity was never the problem because nudity isn’t a problem.” He went on to say that the way in which the Playboy brand displayed nudity was dated, however beginning now the magazine and website are set to “take back” their identity and “reclaim” who they are as a brand.
The nudes are back in full force in the March/April 2017 issue of the magazine and Playboy will continue to publish nudes for the foreseeable future because as the cover states quite matter-of-factually, “Naked Is Normal”. We are sure that fans of Playboy brand are happy and men everywhere can begin building up their bathroom “reading material” once again.
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