Jessica Simpson’s Denim Debut

Jessica Simpson officially has the blues! Her ever-growing clothing line has just expanded, debuting her new denim line last night.  The star showed off her Spring 2011 Jessica Simpson “Show Me Your Blues” collection Tuesday night in NYC, as a family affair.  According to USA Today, Simpson had her sister, Ashlee Simpson-Wentz, and close friends model the new pieces, with Pete Wentz serving as the DJ. Ashlee proudly talked about her sister’s growing business, saying “It’s so cute to watch her in meetings. She’s turned into a businesswoman. She’s into all the trends and always has been.” Determined to have “real women” on the runway, Simpson insisted on having her friends and family on the runway instead of stick-thin models. In an interview with Lucky Magazine she said that beauty is not about looking like ‘the perfect Barbie type’, it’s about radiating self-confidence and finding peace with yourself. That’s why she created a denim line for all body types – we all know how difficult it can be to squeeze into those designer jeans! She told USA Today, “I just want to deliver to people what they feel comfortable in, I want them to be able to afford it, and I want them to feel like they can walk a runway when they wear it.” Jessica Simpson’s denim is in stores now,with jeans starting at under fifty bucks! She’s even hitting the road to appear at certain department stores, helping shoppers find the perfect jeans for their body. The Jessica Simpson line now includes jeans, shoes, and bags. What’s next – Jewelry? Hats?  What do you think?! photo credit: Getty Images