(PCM) Air New Zealand has gotten quite creative with their new airline safety video and have unveiled the Hobbit-themed “Most Epic Safety Video Ever Made”.
Fans of “The Hobbit” will be overjoyed with the new flight safety video which features appearances by both Elijah Wood and “Hobbit” trilogy director Peter Jackson.
The video opens up with two “Hobbit” superfan running to board their air New Zealand flight only to find themselves seated next to Elijah Wood himself. The video then swiftly transports the fans to Middle Earth and flight safety instructions are hilarious portrayed in that setting.
Air New Zealand is urging travelers to use the hashtag #airzhobbit to spread the word and since the video has been uploaded to YouTube it has already surpassed over 3 million views and continues to climb.
In a stroke of marketing genius the new video comes just prior to the release of the third and final film in the “Hobbit” trilogy “The Hobbit: The Battle Of Five Armies”.