The Battle Is On Between Disney And Deadmau5

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(PCM) EDM superstar Deadmau5 is gearing up for quite the legal battle between himself and entertainment company Disney. The fight is over the similarities between Deadmau5 aka Joel Zimmerman’s mouse ears logo and the famed Mickey Mouse logo owned by Disney.

Zimmerman brought the fight into the social media realm when he posted a series of tweets urging Disney to “lawyer up” after they filed a motion in opposition to Zimmerman’s attempt to trademark his own logo in the U.S.

Zimmerman is also filing a counterclaim against Disney, as he discovered that they were using one of his most popular tracks “Ghosts N’ Stuff” in one of the promo videos on their website. The video in question has since been removed after Zimmerman called them out on social media.

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The Deadmau5 logo, which is a forward facing mouse head with large circular ears and two large eyes, is a registered trademark in over 30 countries and Zimmerman has been using the logo in the States for many years. Thus far, Disney is only opposing the U.S. trademark filing.

Zimmerman’s attorney claims they are ready for a fight to protect his intellectual property and that they will not be bullied by a large corporation such as Disney.

Disney had made no official statement in regards to situation.

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Budweiser Receives The Go Ahead To Create A Fantasy Town In Colorado

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(PCM) Anheuser-Busch and Budweiser have certainly had quite a busy summer this year with the success of the recent Made In America Festival’s in both Philadelphia and Los Angeles and now the company has just received the green light for creating a fantasy town in Colorado.

The company will paint the town of Crested Butte, Colorado blue for an upcoming ad campaign titled “Are You Up For Whatever” for Bud Light. Crested Butte will be turned into Whatever, USA.

While some residents in the town were opposed to the Budweiser takeover, others are incredibly excited to see what is in-store. The company claims that its’ #UpForWhatever weekend at Whatever, USA is going to be “off the charts”.

Crested Butte town officials were secretly debating the company’s original offer of $250,000 for the takeover, Budweiser sweetened the deal, doubling the amount of money to be sure all was secure.

The town officials accepted the second offer immediately, however did not let residents in on the news. The officials say the secrecy was for good reason, as it was a matter of safety and security for the town, as they did not want a bunch of people traveling to the area for the event which will take place from September 5th thru the 7th.

MIA3We were able to catch up with Budweiser’s marketing and brand director Tom Kraus at the Made In America Festival in Philadelphia, PA to chat about both Made In America, as well as, some of the company’s upcoming initiatives.

When asked how the company feels about the success of Made In America, Kraus tells us “It feels great. Obviously, this is our third year here in Philadelphia, so we have a nice kind of flow going and the line-up this year is amazing.”

When speaking out the expansion to L.A. this year, Kraus comments “The whole theory here is how you unite the east coast and west coast together here, so it is one giant festival held on each individual coast. It is a way to bring everyone together under the Budweiser Made In America theme on one weekend as we get ready to celebrate Labor Day”.

We were curious about some of the other endeavors that the company has going on for the rest of this year into early next year to which Kraus reveals “As we look at the rest of the year, we have a big holiday push as we get closer to Thanksgiving and then the New Year. Into the first quarter of next year we will be getting back into Major League Baseball and some of the sporting activities that we do and you will see a renewed focus for the company, Budweiser specifically, around food. Beer pairings for example Budweiser and burgers together will be something you will see us roll out during the first quarter of next year”.

It seems that both Anheuser-Busch and music go hand and hand to which Kraus comments “We have a long standing tradition with Budweiser being in music. A lot of heritage over the past hundred years as a brand, so it has been part of our DNA for many many years. As we look at today’s millennial consumer, certainly they are very into music and it’s a passion point for them and it is a place as a brand that we can connect very organically with them. It is a natural tie to Budweiser”.

Kraus goes on to tell us that there is truly never a dull moment in his daily schedule working with such a great company with great brands. He reveals that as soon as Made In America 2014 comes to a close they will already be back at work on bringing Made In America 2015 to life as it is a year long operation. Kraus praises the amazing team behind planning the events and their partners such as LiveNation, Rocnation, Penn Distributing in Philly saying “We really couldn’t do it without the partners we have”.

When asked about something that may be misconstrued about the company, Kraus responds “I think that sometimes we get viewed as big corporate America and it’s really not about that, it’s about the authenticity and true belief that we have great brands behind us. Budweiser has stood the test of time and is now a global brand and I think those are all benefits to the company and consumers”.

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Watch President Obama Rap To Iggy Azalea’s “Fancy”

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(PCM) We really don’t think these lip-dub videos will ever get old!  A team of people with a lot free time on their hands and some excellent video mash-up skills have put together a video that features President Obama lip-dub rapping to Iggy Azalea’s hit song “Fancy”.

While, of course, President Obama himself is not actually rapping in the video, the clip is made up of a bunch of clips cut from Obama’s speeches at various public events, press conferences and appearances.

If you found this version of President Obama getting “Fancy” than you are in luck because the creators have a whole YouTube channel title “Baraksdub” which features other hilarious mash-up. The channel will have another President Obama lip-dub video for Ariana Grande’s “Problem” set to go live next week.

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Teen Raises The Epic Selfie Bar Even Higher!

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(PCM) We think the epic “selfie” bar just continues to rise higher and higher, especially now that an Omaha, Nebraska teen has captured a “selfie” with both Sir Paul McCartney and Warren Buffett.

Buffett is certainly one of Omaha, Nebraska’s best-know residents, however to capture him literally just relaxing on a park bench with none other than Sir Paul McCartney is certainly an epic feat.

The billionaire and the former Beatle were relaxing on a bench outside of the E-Creamery in the city of Omahas’ Dundee neighborhood, when teen Tom White captured the amazing selfie!

McCartney was in town for a performance which will take place tonight at the Pinnacle Bank Arena in Lincoln, Nebraska!

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Remembering Michael Jackson

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(PCM) Today marks five years since we lost one of the biggest music and pop culture icons of our generation, Michael Jackson.

Jackson died as a result of cardiac arrest on June 25, 2009 at the age of 50 and the world still continues to mourn the loss of this artistic genius. Say what you will about a lot of the controversy that surrounded his personal life, Jackson was a phenomenal musician and his artistic contributions will continue to define his legacy well into the future.

The coroner in the case ruled Jackson’s death a homicide and his personal doctor Conrad Murray was later found guilty of involuntary manslaughter. Murray was released from jail last October after serving a two-year sentence.

Fans across the globe continue to enjoy Jackson’s music and there has even recently been previously unreleased material made a available with the album “Xscape” that was released back in May. The album features the single “Love Never Felt So Good” featuring Justin Timberlake.

Tributes to the fallen pop icon have been pouring in all over social media to commemorate the five year anniversary of his death and it further proves that the King of Pop’s spirit is still very much alive and well.

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